Posts Tagged ‘loot’

Loot: Lessons Learned Week 2

Monday, March 28th, 2011

Loot is two weeks old, and though it finally reached profitability this week, it’s too early to draw any lessons from the sales figures. I can say, however, that I had an object lesson in website analytics. (more…)

Loot: Lessons Learned Week 1

Monday, March 21st, 2011

I launched a new project this week. Called Loot, it’s a deal-a-day site focused on games and game-related products. In addition to helping with customer acquisition / social proliferation, Loot is also a way for me to test marketing theories. Week 1 is done. This is what I’ve learned. (more…)