I’ve been working on a new website for Kobold Quarterly all evening. Actually, I’ve been doing it off and on for the better part of the last couple months. The creative juices are flowing, and I find myself thinking about:
What do people want from their gaming magazine’s website?
Do they just want a place to get information on the magazine? Do they really want yet another set of forums to go to? What about information on related topics–new releases, conventions, etc.?
What do people want from their gaming magazine?
I know, we all want great articles about GMing, playing, etc. We all want new fluff to drop into our games. We all like a solid bite of crunch to gnaw on. But what else? What about an article on snacks for gamers (Hershey Kyusses™, anyone?)? What about one on how to build a gaming room (“Pimp My GameRoom”)?
How much advertising is too much?
If you could have the same amount and quality of content, would you rather pay extra so that you didn’t have to look at ads? Where’s the breaking point?
What kind of cool promotions could we run?
Subscriber swag? What?
See? I play with a website, and look what happens to me!